LO4: Question 10 evaluation question.

Question 10 (20 marks) will always contain these two words:

     

      1. Evaluate.

• advantages and disadvantages
• always evaluate a pre-production document. (SWOT Analysis, mood boards, Blue Sky thinking, mind maps, visualisation diagrams, storyboards, scripts, site map diagrams.)   

       2.  Effectiveness.

• Effectiveness means how well the product is able to engage the Target audience.
• how well suited the pre-production piece is for the media product is being created.
• why he document is important.
• we must link the document to the brief. and conventions of the document. (advantages)
• Must tell the consequences of missing or incomplete information, what other pre- production document would be required. (disadvantages)
• Always make sure that you use examples from the brief.
• Expand your points.
• link your points to the target audience.
• write in sentences.

SPEND 20 - 25 MINUTES ON THIS QUESTION.